"Indego Africa reinvigorated my confidence and gave me a new path for the future by introducing me to the world of business and allowing me to learn new skills. I have direction and hope for the first time in a long time." - Eugenie, 36, President of Abasangiye
MANAGEMENT & ENTREPRENEURSHIP
Like all small businesses, Indego Africa's partner cooperatives face ongoing challenges of scale and sustainability. For that reason, Indego Africa's core Management & Entrepreneurship training targets skills that the women need to run transparent, profitable, and independent enterprises. The curriculum includes:
- Financial Management, including recordkeeping, transparent payments, banking, governance, government licensing, and effective communication;
- Local Markets, including competitor analysis, customer preferences, local pricing, budgeting, and product presentation;
- International Markets, including international pricing, international competitor analysis, profit margins, shipping, negotiation, contracts, marketing trends, product innovation, and quality control; and
- Outside Economic Activities, including unit/fixed/variable costs, pricing, budgeting, logistics, SWOT analysis, market entry, problem solving, and logistics strategies.
By 2013, Indego Africa plans to launch new training modules on topics like microfinance preparedness, strategic sourcing, supply chain management, customs logistics, regulatory compliance, advanced market research, and IP rights.