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In Good Company: J.Crew x Indego Africa

This spring, J. Crew is bringing a touch of Rwanda to the American home with the launch of the J. Crew x Indego Africa Spring 2015 collaboration! Featuring bright baskets, vibrant coasters, elegant vases, and more, this hand-woven collection is designed to infuse your life and home with beauty, color, and conscience.

At Indego Africa, all of our products are handcrafted {with love} by female artisans in Rwanda. Our goal is to take traditional Rwandan artistry and craft and make it beautiful and accessible to modern customers – all while providing sustainable income & life-changing education for the women with whom we partner.

We are thrilled that J. Crew – one of our favorite brands and a beacon of American style – has chosen to feature our products and to share their beauty & rich cultural history with their customers.  

We are even more thrilled {and honored!} to have these items included in J. Crew’s In Good Company collection – a curated selection of  “the coolest goods from the brands {they} love – and love to work with.”

We love everything about J. Crew and how they run their business, making chic and stylish products that are accessible and produced in an ethical, socially responsible way. While we may work in different parts of the world, we share a love of simple, timeless design accented with bright, striking pops of color and pattern. It is in this intersection of elegance and fun, of beauty and whimsy, that we often find our inspiration. As J. Crew likes to say: “the magic is in the mix." 

 

Above all, we find inspiration in the incredible Rwandan women who handcraft our products. The time, precision, and impeccable artistry they put into all they create is nothing short of amazing, and you can feel the love and care in every stitch.

We are so excited that J. Crew has chosen to celebrate their craft along with us through a collection of bold, bright, and beautiful pieces that evoke the joy and spunk of the women who made them. We hope you’ll celebrate too! Shop Indego Africa for J.Crew here